Vol.74 – Sanseido cover (Sanoku Thanx)

To celebrate the incredible achievement of 300 million copies sold, a massive campaign was held in many Japanese bookstores, online or local. This paper variant was given as a bonus to those who purchased One Piece volume 74 during the campaign period at Sanseido bookstores

The campaign is universally acknowledged as “Sanoku Thanx” which literally means «300 million thanks». “San” (三) is three, while “Oku” (億) is the kanji for one hundred million. In addition Shueisha created a special advertising campaign that ran in almost every major newspaper and also in the New York Times and China Daily. All 47 prefectures of Japan were given their own unique One Piece ad, featuring characters from the manga alongside local products and specialties that represent each region.

Because of their meaning and the beauty of many of the illustrations used, all the Sanoku Thanx variants are highly sought after.

9 in total. Below the full list:

• Tobu Books (東武ブックス)
• Takeshima (竹島書店)
• Athine (アシーネ)
• Ogaki (大垣書店)
• Sanseido (三省堂)
• Futaba Shobo (ふたば書房)
• Imagine Hakuyo (いまじん白揚)
• Book Express (ブックエキスプレス)
• Libro YomuYomu (リブロ-よむよむ)