Amazon

Founded in 1994 by Jeff Bezos, Amazon is an American multinational technology company engaged in e-commerce, cloud computing, online advertising, digital streaming, and…    wait! Should I really explain what is Amazon? Lol

The company originally started as an online marketplace for books but gradually expanded its offerings to include a wide range of product categories, referred to as “The Everything Store”.

As for manga variant covers, they have often been offered as a pre-order bonus for purchasing DVD/Blu-ray box sets. This practice is primarily seen with Amazon Japan, but recently, we’ve also noticed some initiatives outside Japan, featuring exclusive variants available only through the platform.