Discover 2679 Variants for 429 Mangas from 13 countries

Twice a year (winter and summer), Melonbooks chain stores hold a “Manga Festival campaign” where for every 1.000 yen spent (~6.5$) you get 1 point. Rules changed a bit over the years but at the core, it was always the same: spend and earn points
At the end of the campaign which usually lasts 2 months, you can redeem your earned points with various gifts. Prizes are always manga-related goods like postcards, tapestries, canvases, folders, and cover variants.
This cover was the prize for the summer 2021 campaign. You could have gotten it with 8 points.
Very tacky. Very manly (quite an exception for Melonbooks which usually focuses on scantily dressed girls). Very rare